Privacy policy

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Welcome to the Lab-Machines, Inc. (hereinafter, “Lab-Machines,” “we,” or “us”) Privacy Policy.

This Privacy Policy describes how we collect, use, disclose, and protect personal information when you visit our website at lab-machines.com (the “Site”), purchase or receive products, goods, or services from Lab-Machines, or otherwise contact or engage with us. For purposes of this Privacy Policy, the Site and all products, goods, and services furnished by Lab-Machines shall be referred to collectively as the “Services.”

PLEASE READ THIS PRIVACY POLICY CAREFULLY AS IT DESCRIBES YOUR RIGHTS, RESPONSIBILITIES, AND LIABILITIES. BY ACCESSING OR USING THE SERVICES OR OTHERWISE PROVIDING US WITH PERSONAL INFORMATION, YOU ARE CONSENTING TO THE TERMS OF THIS PRIVACY POLICY.

This Privacy Policy applies to personal information that Lab-Machines receives during its business operations, including through the sale, service, and support of laboratory automation equipment such as Echo® Liquid Handlers, LVL Technologies capper/decappers, Brooks PreciseFlex™ robotics, and related products and consumables.

The term “personal information” means any information that, alone or in conjunction with other information, identifies or is linked to a particular individual, household, or device and that is subject to protection under applicable data protection law. Personal information does not include anonymized or de-identified data. Lab-Machines may anonymize or de-identify personal information, and such data is not subject to this Privacy Policy.

This Privacy Policy describes how Lab-Machines processes personal information in our role as a “data controller.” In the event Lab-Machines is processing personal information on behalf of another entity as a “data processor,” such processing will be governed by a separate data processing agreement.

Lab-Machines collects personal information in order to provide our Services, comply with our legal obligations, and promote our business interests. Generally, we collect the following types and categories of personal information:

Category Description / Examples

Personal Identifiers

Name, shipping address, email address, telephone number, customer identification number.

Registration Data

Information provided when you register for an account on the Site, including usernames and passwords.

Online Identifiers

Device identifiers, IP addresses, cookies, beacons, pixel tags, and similar technology.

Commercial Information

Records of equipment or services purchased (e.g., Echo® systems, LVL consumables, service contracts), purchasing history, and service request records.

Business Contact Data

Information related to employees, officers, or contacts of organizations with whom we conduct business.

Marketing & Communications

Your marketing preferences and subscriptions to our publications or alerts.

Internet & Network Data

Browsing history, search history, and information regarding your interaction with the Site.

Your Feedback

Information you provide about our Services, including survey responses and reviews.

Geolocation Data

General city, state, or region in which a Site user is located.

Inferences

Inferences drawn from the above to create a profile reflecting purchasing and marketing preferences.

Usage and Device Data. When you access the Site, we automatically collect details of your access and usage, including traffic data, usage logs, and information about your device and internet connection (e.g., device type, IP address, operating system, browser type).

Cookies and Tracking Data. We use cookies and similar tracking technologies on the Site. A cookie is a small file placed on your device. You may refuse cookies by adjusting your browser settings; however, some parts of the Site may not function properly. The Site may also use web beacons and pixel tags to analyze usage data. Our Site uses cookies from Google (reCAPTCHA) and GoDaddy for site functionality and analytics.

Direct Collection. We collect personal information directly from you when you use our Services, submit a contact or consultation request form, request a quote for equipment or services, or otherwise engage with us.

Automated Collection. We collect information through automated means when you use the Site, as described in the Technical Data section above.

Third-Party Sources. We may collect personal information from publicly available databases, social networking providers, and our service providers.

We may use the personal information we collect to: (i) provide, operate, maintain, and improve our Services, including laboratory automation equipment sales, refurbishment, service, and support; (ii) enable you to access and use our Services; (iii) process and complete transactions, including equipment purchases, service contracts, and consumable orders, and send related confirmations and invoices; (iv) respond to your comments, questions, and requests and provide customer and technical support; (v) send technical notices, updates, security alerts, and support messages; (vi) provide promotional and marketing communications about our products and services; (vii) monitor and analyze trends and usage in connection with our Services; (viii) investigate and prevent fraudulent transactions and unauthorized access; and (ix) personalize our Services to match your interests and preferences.

We may share your personal information with certain organizations and third parties in accordance with applicable law. However, we do not share personal information with third parties for their own direct marketing purposes.

Service Providers. We may share your information with companies that provide services on our behalf, such as website hosting (GoDaddy), payment processing, shipping and logistics, and marketing.

Distributors and Business Partners. We may share your information with third parties that distribute our products or provide complementary services, such as LVL Technologies or Brooks Automation.

Business Restructuring. We may disclose your information in connection with a merger, acquisition, divestiture, or sale of all or a portion of Lab-Machines’ assets.

Legal Disclosure. We may disclose personal information if required by law, government order, or legal process, to protect our rights or property, or in urgent circumstances to protect health and personal safety.

We may engage with you on social media platforms such as LinkedIn. If you contact us through social media, those communications are governed by this Privacy Policy as well as the policies of the relevant platform.

The Site may include links to third-party websites (e.g., manufacturer sites for Beckman Coulter, LVL Technologies, Brooks Automation). Our Privacy Policy does not apply to those websites. You assume all privacy and security risks associated with providing information to third parties.

We retain your personal information for as long as needed to provide our Services, complete transactions, comply with legal obligations, and defend our business interests. Lab-Machines is based in the United States (Lehighton, Pennsylvania), and personal information is retained and stored in the United States. As we serve labs across North America and Europe, your information may be transferred to and stored in the United States. By continuing to use our Services, you consent to such transfer and storage.

We use a variety of security technologies and procedures to help protect your personal information from unauthorized access, use, or disclosure. However, no information system can be fully secure, and we cannot guarantee absolute security. Where you have credentials to access our Services, you are responsible for maintaining their confidentiality. Please contact us immediately if you believe your credentials have been compromised.

The Site is not directed at, nor intended for use by, children. We will not knowingly collect information from children under sixteen (16) years of age without verified parental consent. If you are under 16, you are prohibited from using the Services unless you provide verifiable authorization from a parent or legal guardian.

You agree to provide only accurate, reliable, and relevant personal information to Lab-Machines, and only to the extent that such disclosure does not violate applicable law. If you provide personal information concerning a third party, you represent that you have the authority to do so and that our use of such information will not violate any person’s rights.

It is important that the personal information you provide is accurate. Please notify us of any changes by contacting us using the information in the Contact Us section below.

You have the right to opt out of receiving marketing emails from us. Marketing emails will include an “unsubscribe” option. You may also contact us directly to opt out of marketing communications.

Pursuant to the California Consumer Privacy Act (CCPA), California residents have additional rights including: (i) the right to know what personal information is collected and how it is used; (ii) the right to access and request deletion of personal information; (iii) the right to request data portability; and (iv) the right not to be discriminated against for exercising these rights. To exercise your rights, please contact us as described below. Lab-Machines does not sell your personal information to third parties.

If you are located in the European Economic Area, Switzerland, or the United Kingdom, you may have additional rights under the GDPR, including the right to access, correct, erase, or restrict processing of your personal information; the right to data portability; and the right to withdraw consent. You may also lodge a complaint with your competent data protection authority. We process your personal information based on consent, contractual necessity, legitimate interest, or legal obligation as applicable.

This website uses cookies to improve your experience. Necessary cookies are stored on your browser to enable essential Site functionality. We also use third-party cookies (including Google reCAPTCHA and analytics cookies) to analyze and understand how you use the Site. These cookies are stored only with your consent. You may opt out of non-essential cookies, though this may affect your browsing experience. You can manage your cookie preferences through the cookie consent banner on our Site.

Some web browsers transmit “do-not-track” signals. Unless otherwise required by law, we do not currently take action in response to these signals.

Lab-Machines strives to ensure that every person has access to information related to our Services, including this Privacy Policy. Please contact us if you would like this Privacy Policy provided in an alternative format.

We reserve the right to amend this Privacy Policy at any time. We will notify you of changes by updating the “Last Updated” date above. Your continued use of the Services after any amendments signifies your consent to the updated Privacy Policy.

If you have questions regarding this Privacy Policy, our handling of your personal information, or would like to exercise a data privacy right, please contact us at:

Lab-Machines, Inc.

47 Indian Hill Road, Lehighton, PA 18235

Phone: (339) 244-1985

Email: admin@lab-machines.com